What We Do
Full-service financial advisory for private-practice dentists: beyond tax
Financial Advisory for Private-Practice Dentists

Beyond Tax.

Your practice and your personal wealth, planned as one, by a firm built to advise, not just file.
Most accounting firms are built around tax deadlines, so planning gets whatever attention is left over. We work in the opposite direction: we start with a 360° understanding of you and your practice, design the strategy, and let the tax returns fall out as predictable end products: no surprises, no April scramble.
Start with a Practice Snapshot See how it works
Sound Familiar?

Your pain points. Our solutions.

Dentists come to us with the same worries, told in different ways. Every one of them is treatable, the same way you treat a patient: diagnose first, then plan.

You're thinking…
We deliver…
I'm not where I want to be.
Actionable steps that move you measurably closer to your goals.
I don't really understand my numbers.
Clarity on how and why things stand in your practice: cause and effect, in plain language.
My practice and my personal finances feel like two different worlds.
Your practice run deliberately as the financial engine that drives your personal plan.
Overhead is eating me alive.
A data-based overhead breakdown, benchmarked to dental industry standards, with a strategy to fix what's out of line.
I pay too much tax.
Recurring, significant tax-saving strategies, planned all year long, not discovered in April.
How do I grow?
Data-driven growth strategies: projections, capacity analysis, and the break-even on that associate before you hire them.
Cash flow is unpredictable.
A holistic strategy built around your goals, so the tax calendar never dictates your cash flow.
Should I pay down debt or invest?
A priority-based strategy driven by data, not emotion.
I have no exit plan.
A transition timeline and strategy that starts years before you're ready to sell.
My books are a mess.
Clean, dental-specific standardization: Digits, ADP, and a chart of accounts built for growth.
I never learned the business side.
Empowerment through financial and business education: you'll understand your practice, not just delegate it.
I'm starting or buying a practice.
Proper books from day one, education, and a setup engineered for success.
Full Service, Defined

One firm. One plan. Every piece connected.

"Full service" gets said a lot. Here is what it actually means at Parkhurst Consulting: four disciplines that most dentists buy from three or four different vendors, practiced under one roof by one team that shares one understanding of you.

Financial Planning

Your personal roadmap: lifestyle, debt management, net worth, retirement needs, insurance, and estate, all built on the 7-step financial planning process.

Practice Consulting

True dental CFO services: KPI analysis, custom reports and projections, and strategic planning for the practice that funds it all.

Wealth Accumulation

Using the power of time, and your practice as the engine, to convert income into lasting, compounding wealth.

CPA Services

Bookkeeping, financial statements, and business & personal tax returns, done in the right order, as part of the plan.

What is a full-service firm? Practice Advisory Services:

  • True Dental CFO Services
  • KPI Analysis
  • Custom Reports & Projections
  • Strategic Planning
  • Financial Statements
  • Business Tax Returns
  • Personal Tax Returns
  • Bookkeeping
  • Standardization: Digits, ADP, tax software

Yes, we handle the books, the accounting, and the taxes too. They're not the product. They're the foundation the advice stands on. For us, this is a way of life.

Where We Work

Your practice and your personal life aren't separate. Neither is our advice.

Your practice return and your personal return describe one financial life. Wages, pension funding, taxable income, tax buckets: dollars flow between the two constantly, and every choice on one side moves the other.

Our space is the overlap, and it expands over time. We engineer the flow between practice and personal so you keep the most control on the way to financial independence.

We're often asked, "Do you prepare my 1040 too?" Yes. Because we see the person and the practice as the same engagement, advised at the level that only comes from knowing both comprehensively.

Personal 1040 · goals · family · Practice 1120-S / K-1 · team · OUR SPACE Coverage expands over time
Our Process

How it works

Planning isn't an event. It's a cycle. We move through it with you, with ongoing check-ins throughout the year.

Understand Your Practice & Personal Lifethe 360° view: why matters
Know You as an Individualyour goals aren't generic; your plan can't be either
Plan & Strategy Design
Goals & Objectives
Roadmap
Measure Progress
Review & Adjustthis is where the magic happens
↻  Ongoing check-ins throughout the year. Then the cycle begins again, smarter.
Tax & Accounting, Done in the Right Order

Filing is the finish line, not the value.

When you're looking for the right CPA, make sure they're not fixated on forms and deadlines. Many firms are built entirely around tax preparation, trained to schedule their lives around the tax calendar. We've seen that side firsthand: after burning through three and a half months of tax frenzy, there's little capacity left to comprehensively plan for any dentist. The flow of that year doesn't let you think annually, and strategy can't be switched on at the flip of a season.

Our tax process starts with the same comprehensive understanding of you. We anticipate the forms you'll need and project your taxes from there:

Assessment

Understanding you, your practice, and your entities.

Current-Year Projection

We project your taxes while the year can still be changed.

Current-Year Adjustments

Opportunities acted on in real time, not next spring.

Fine-Tune Withholdings

Wages, benefits, and taxes paid in evenly by year-end.

Tax Return

A predictable process with no surprises by filing day.

Tax preparation only has value to the extent that the process is controlled. The filings are end products: formalities that confirm everything we already projected and communicated during the year.

And the accounting underneath it: your books are the foundation for the most valuable tools your practice has. A flexible chart of accounts built for growth. Vendors and payroll entered consistently, so analysis is accurate. Everything built with the end in mind (how does this land on my P&L and balance sheet?) because it's all about the reporting you'll receive. Pair your financial statements with your practice-management data and you finally see the true picture: which KPIs matter, when to track them, and how to use them.

Choose an Advisor Who Answers the Real Questions

Critical business questions we answer

How does my practice fuel my overall personal goals?
How do I run my practice to become more profitable, increase cash flow, achieve my goals, and minimize debt?
How do I compare to other practices, and am I comparing myself to the right practices?
How can I maintain practice independence and still be competitive?
What other areas directly impact the achievement of my goals and outcomes that I should know about?

Whether you're running your practice today, looking to start or buy one, or getting ready to transition, you need an advisor with hands-on industry experience who offers continuity as you grow.

What You'll Actually Receive

Advice you can hold in your hands

Every consult ends in deliverables, not vibes. Here's the standard:

54
practice metrics tracked in your custom financial dashboard: five-year trends, benchmarked to dental industry standards.
48 hrs
to receive summary notes, action items, and a transcript after every consult, with updated projections and payroll spreadsheets included.
3
highest-priority items, your critical path, named and communicated with zero uncertainty at every consult.
1 day
a yearly Planning Day, away from distractions, with you (and your spouse), so everyone sees the same picture and agrees on the same plan.

Overhead benchmarking, doctor and hygiene production analysis, per-day and per-hour economics, new-patient trends, presented in plain language, in your numbers, every year you work with us.

Why Cookie-Cutter Fails

No two dentists are the same. No two plans should be, either.

The life of a dentist is truly unique. Some paid for every hour of school; some had scholarships; some carried an unexpected detour to care for someone they love. Add a spouse (at home, on payroll, or out-earning the practice) and the permutations multiply. You could have every financial burden covered on day one, or nothing at all.

That's why boilerplate advice breaks. For all the ways your personal situation and practice challenges differ from the article your study club passed around, you should have peace of mind that your custom plan has a custom path, and that when you hit a crossroads, it's already been accounted for.

And when you build your executive team: think outward, not inward. Alignment, not services slammed at you without strategy. Your advisors should be identified deliberately, reviewed continually, and adapting to your practice's needs with your best interests in mind.

Our Why

Why we do what we do

We work with dentists because they are truth-seeking, coachable small-business owners. As a small business ourselves, we value the opportunity to empower dental practice owners, and as our own lives expand, we enjoy taking our financial knowledge and applying it to help our clients reach their goals.

We practice what we preach. As a tight-knit, relationship-focused firm, we truly care about everyone we're honored to partner with. We're often told, "my old accountant never did that", and we love it. For us, this is a way of life.

Our Mission

To empower dental practice owners to practice the way they love, by providing the most concise and relevant financial advice and best practices they need to make the right decisions that lead to their financial independence.

Our Vision

To maximize the financial opportunities available to our clients by using the power of time to create financial independence while aligning with their current needs and goals.

One Fee. One Team.

We price the way you diagnose.

One flat monthly fee replaces the patchwork: the separate CPA, bookkeeper, financial planner, and practice consultant who never talk to each other. No long-term commitment; we earn the relationship every month.

And just as you'd never quote treatment without an exam and X-rays, we don't quote a fee without understanding your practice. Your Practice Snapshot comes first; your proposal, built from your actual numbers, with your first 90 days mapped, follows within 48 hours of receiving your documents.

Ready When You Are

Next steps: how to get started

Questionnaire

Tell us about your practice and your one burning question.

Meet & Greet

A get-to-know-us conversation on Zoom. Bring your questions.

We Review Your Data

Your Practice Snapshot: three real findings from your own numbers, in plain language.

You Approve the Proposal

One page of findings, your Path, one monthly number, one signature line.

The Journey Begins

Onboarding, your first Planning Day, and a partnership built for the long term.

Still have questions?

Contact Us Fill Out the Questionnaire

The Questionnaire

Tell us about your practice and your one burning question. It takes about three minutes.